Matthew sent me an article from the Guardian (click headline below) with the note, “Greggs is a cheap and cheerful UK bakery chain known for its pasties, pies and – praise the Lord! – sausage rolls”.
Unfortunately, they substituted a sausage roll for Jesus in a nativity scene. BAD move!
Greggs’s £24 Advent calendar (that’s an expensive calendar, but it contains discount coupons) shows the three Wise Men worshiping a sausage roll:
The Rev Mark Edwards, of St Matthew’s church in Dinnington and St Cuthbert’s church in Brunswick, said Greggs had been disrespectful. He told the Newcastle-based Chronicle: “It goes beyond just commercialism, it’s showing a total disregard and disrespect towards one of the greatest stories ever told, and I think people of all faiths will be offended by this.”
Daniel Webster, a spokesperson for the Evangelical Alliance, said: “Putting a sausage roll in the manger of a nativity scene seems to be manufacturing a scandal to sell baked goods and neglecting the real scandal of Christmas. Every year some company creates a Christmas controversy for commercial gain; it seems to get earlier each year.”
The advert also triggered debate on the Greggs Facebook page, though most posts welcomed the product.
The comedian Bob Mortimer tweeted: “Come on KFC … show Greggs the way … put a miniature Jesus in all your Christmas buckets.”
The agony aunt and therapist Philippa Perry joked in a tweet: “ANYWAY who cheated and opened 24th Dec BEFORE 24th Dec to find this out?”
Greggs apologized, saying that they were “really sorry to have caused any offense, this was never our intention,” but they didn’t withdraw the calendar. Good for them! I’d rather worship a sausage roll than Jesus any day. At least sausage rolls are real!