Aren’t you lucky? We have several items of ailurophilic interest today.
The cult of kawaii has hit the Japanese space program. According to brandchannel, the Japanese government is creating a Hello-Kitty-themed space flight:
Japan, for one, is also trying to re-engage young minds with the fascinations of space using a tried and true method: Hello Kitty.
The iconic figure, which is celebrating its 40th birthday, has created billions of dollars in revenue for its owner, Sanrio, and Japan hopes that its internationally-recognized animated toy will drive the same kind of cultural interest for its space program.
To get more private companies interested in using satellites, the government has invested $40 million toward the project, Reuters reports. The satellite carrying the 1.6-inch Hello Kitty figurine was fine-tuned over a couple of months of experimentation and is about the size of a garbage can.
“Through this project we can make those people interested and stimulate their scientific curiosity,” Toshiki Tanaka, researcher in charge of the project at the University of Tokyo’s Nano-Satellite Center, told the wire service. “We can move their hearts.”
. . . The “Let’s Send a Message From Space!” campaign will project one message per day from August 26 through September 8 inside the satellite while it’s perfectly positioned with Earth in the background.
Here’s Sanio’s video for the “Message from Space!” campaign. Perhaps a Japanese-speaking reader can give us a translation. Warning: very saccharine!
As brandchannel also reports, this isn’t Hello Kitty’s first venture into space:
Early last year, a seventh-grade girl attached Hello Kitty to a weather balloon and sent it nearly 18 miles into the air for a school science-fair project.
There was a GoPro camera on that balloon, so here’s the very nice film. See where Hello Kitty winds up!
Cornerstone Christian school 7th grade science project.
The effects of Altitude on air pressure and temperature.
Cameras: GoPro Hero2 video footage.
Edited By: Eddie Lacayo email@example.com
Flight gear: High Altitude Science.
Flight computer / Data acquisition: High Altitude Science.
Tree Climber: Woodpecker Arborist.
Second, two cat-related tw**ts, the first from Marie Le Conte:
and a tw**t from Emergency Kittens:
Finally, for those of you with cats and extra dosh, you might consider buying some of this cat-compatible furniture shown on Bored Panda, where you can see many other items. Here are a few of my favorites:
Outdoor catwalk (Image credits: nekomomo):
Rocking chair for cat and its staff (designed by: Paul Kweton):
Shark cat bed (Available at Amazon):
Indiana Jones cat bridge (Designed by: CatastrophiCreations
Grass table for cats (Designed by: Emily Wettstein):
And my absolute favorite, the Radiator Cat Bed (Available at amazon.com):
There are 19 other items at the Bored Panda site. But I hope a reader buys the cat radiator bed!
h/t: Su, Andrey, Grania